Anton Sapozhnikov

Founder & CEO of LV Flooring

Flooring industry expert helping Toronto and GTA homeowners make better-informed decisions about their homes.

Anton Sapozhnikov leads LV Flooring’s company direction, customer education and approach to clear, practical flooring guidance across Toronto and the GTA.

He writes and oversees educational content about hardwood and engineered flooring, installation methods, refinishing, maintenance, subfloor conditions, product comparisons and project costs.

Anton’s goal is to make technical flooring information easier to understand, so homeowners can compare their options, recognize the factors that affect a project and ask better questions before work begins.

His approach is straightforward: explain what matters, identify the conditions that can change the answer and avoid one-size-fits-all recommendations. That means discussing practical details such as room use, subfloor condition, moisture, product construction, installation method, maintenance and the difference between a general planning range and a project-specific quote.

As founder and CEO, Anton sets the direction for LV Flooring’s educational content and keeps it focused on useful, practical answers. When another company specialist provides a separate technical review, that contribution should be credited independently.

Practical explanations for the flooring decisions homeowners ask about most often.